Grupo Frontera Signs Worldwide Distribution Deal With The Orchard Ahead of New Album

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"Our communicative began astatine the border, and present it continues astir the world," the Texas-bred norteño and cumbia set says.

Grupo Frontera

Grupo Frontera Courtesy Photo

Tex-Mex combo Grupo Frontera has entered into a worldwide organisation statement with The Orchard, the Sony-owned euphony organisation company, covering some caller releases and their existing catalog. Through this partnership, the set volition summation entree to The Orchard’s afloat suite of services and expansive planetary network, marking a important measurement successful their planetary growth.

The announcement aligns with the motorboat of Grupo Frontera’s caller label, BorderTown Records, which volition debut with the band’s 3rd workplace album, Lo Que Me Falta Por Llorar, arriving this Thursday (Oct. 23) astatine 8 p.m. EST. The medium signals a bold caller section for Grupo Frontera, transforming what they telephone “melancholy into bushed and vulnerability into strength” done 13 tracks that bespeak connected love, nonaccomplishment and resilience.

The medium features collaborations with large artists including Ozuna, Myke Towers, Tito Double P, Fuerza Regida, Cris MJ and Los Dareyes de la Sierra. Fans person already heard the archetypal preview, “No Lo Ves” with Ozuna, and the medium besides includes their caller deed “Lalala.”

The set has been steadfast successful releasing its euphony independently; indie statement VHR Music enactment retired its debut medium successful 2023, and the set self-released past year’s Jugando

“This caller concern with The Orchard marks an breathtaking caller epoch for Grupo Frontera,” the set said successful a statement. “It comes astatine the cleanable clip with the merchandise of our caller album. This collaboration represents growth, independence, and a planetary vision. We’ve ever believed our euphony could question beyond borders, and present we person the tools to make authentically, scope caller audiences, and enactment existent to our roots. Our communicative began astatine the border, and present it continues astir the world.”

Claudia Ochoa, vp of The Orchard Mexico, praised the group’s impact: “Grupo Frontera’s innovative sound, blending accepted norteño with planetary rhythms, has redefined Mexican music. Their enactment transcends taste and generational divides, resonating with listeners done life’s divers moments. We couldn’t beryllium much excited to invited Grupo Frontera into The Orchard household and assistance dispersed their euphony to caller audiences astir the world.”

 Erol Cichowski (The Orchard), Juan Javier Cantu, Claudia Ochoa (The Orchard), Carlos Guerrero, Adelaido Solís III, Julián Peña Jr., Jason Pascal (The Orchard), and Alberto Acosta.

L-R: Erol Cichowski (The Orchard), Juan Javier Cantu, Claudia Ochoa (The Orchard), Carlos Guerrero, Adelaido Solís III, Julián Peña Jr., Jason Pascal (The Orchard), and Alberto Acosta. Emma Callahan

Formed successful 2022 successful Edinburg, Texas, Gru...

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